Tuesday, September 4, 2012

AD 2 Roanoke - Guest Speaker 9/6/12

I think one strategic issue that AD 2 might be facing is their image to potential employees and clients.  As I went to their twitter pages and facebook pages, by far the most thing that popped up was tweets having to do with drinking and photos of wine glasses.  For example on Monica Jones' bio at AAF, it has her quoted talking about keeping PBR in her fridge.  I think that the customer perceptions of this company could have a negative connotation such as "partiers" just based on the research I've done.  I would be interested in hearing their answer to this question- "Have potential clients ever question your ability to produce quality work after seeing how often you post about alcohol and "having a good time"?

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